Social media marketing
1. Math the two halves of the sentences. ok
a. My company doesn't broadcast advertisements on TV any more.
b. Nowadays companies prefer posting advertisements on social media sites to advertising on TV.
c. Online discussions show how advertisers engage with consumers.
d. Advertisers need to find a successful way of reaching their target audience.
e. I saw billboards advertising the product as I was walking through the city centre.
1. with consumers.
2. their target audience.
3. social media sites to advertising on TV.
4. through the city centre.
5. TV any more.
2. Work with a partner and discuss the different advertising methods you can see in the photos. Can you think of other ways companies could choose to advertise their products?. ok
Possible answer:
In the photos we can see digital billboards, an internet ad, and a TV advert. Other forms of advertising include: radio/ newspaper/magazine ads, celebrity endorsements and sponsorship of sporting events.
3. Watch the video. Which three thing does the video talk about?. ok
a. the history of social media marketing
b. how to get a job in advertising
c. changes in the advertising industry
d. more interaction with customer
e. the process for creating a social media advertisement
f. how to upload an advertisement on social media
4. Watch the video. Corrects the sentences. ok
a. Most American advertising companies had an office in Madison Avenue in the 1950s.
Most American advertising companies had an office in Madison Avenue in the 1960s.
b. "Mad Man" is a common name for people who work in advertising these days
‘Mad Men’ was the name for people who worked in Madison Avenue in the 1960s.
c. Madwell designs and develops social media sites.
Madwell is a digital design and advertising company.
d. It can take a whole month to write a short social media post.
It can take up to two months to write a short social media post.
e. Advertisers will always engage in a conversation with clients these days.
Advertisers can engage in a conversation with clients these days – if they want.
f. Nowadays, the principal effects of social media are well known.
Nowadays, many effects of social media are still unknown.
5a. Task. Work with a partner. Think about something you'd like to advertise on social media. it could be an event, product, company or charity . Note down five key points you want the public to know about it.
b. Write an advertisement to go on Twiter. It must be no longer than 140 characters.
Se vende libro a mitad de precio. El libro es una ganga esta como nuevo, poco uso y a un precio muy económico. Compradores animaros a verlo y por supuesto a disfrutar de la oferta on line. Y todo sin salir de casa para comprarlo se recibe a domicilio sin coste alguno. Tiene un tesoro el que sabe comprar ofertas ... aprovéchalas y corre la voz .Gracias por tu atención.
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